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05 · Sell service

A+ that sells the story.

Modular brand content that turns a marketplace PDP into a conversion surface — clear, compliant, and on-brand.

  • Modules
  • Brand story
  • Comparison charts
Start A+ content Read the brief

Brand storytelling built for marketplace conversion — not decoration.

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Benchmarks we hold

Targets we manage to — not vanity metrics.

  • Live
    6 Modules live

    Modules held within marketplace creative rules

  • ↑ CVR
    +14% CVR lift
  • Clean
    100% Compliant
  • Clean
    0 Rejections

“If the PDP still looks like a spreadsheet, brand trust never lands — and ads pay for the gap.”

Operating principleDaily cadence · Sell practice
01Daily ops

What changes

We design and produce A+ modules that explain value, reduce doubt, and stay within marketplace guidelines.

  • Story modules
  • Comparison
  • Lifestyle
  • Compliance
02Scoreboard

How we measure

  • Conversion liftPDP performance post-publish
    Primary
  • Brand clarityBenefits understood faster
    Growth
  • ComplianceAccepted on first submit
    Protect
Illustrative photo of marketplace commerce work
Unified ops
HealthCatalogueGrowth
Marketplace ops, unified

What's included

Four layers.One operation.

Each layer feeds the next — so the work compounds instead of competing.

Illustrative photo of an analytics dashboard

01 Brief

Story architecture

Message hierarchy and module plan before design starts.

  • Brief
  • Modules
  • Claims
Illustrative photo of an ecommerce storefront

02 Design

Conversion layouts

Visual systems that guide the eye and reduce bounce.

  • Hero
  • Features
  • Proof
Illustrative photo of a project workspace

03 Produce

Asset production

Retouched imagery and charts ready for upload.

  • Images
  • Charts
  • Copy
Illustrative photo of marketplace commerce work

04 Publish

Submit & iterate

Upload, approval tracking, and post-live tweaks.

  • Submit
  • Approve
  • Iterate

Operations theatre

Inside the PDP.

Hover or tap the three surfaces we run daily.

Illustrative photo of an analytics dashboard

Story before pixels

Claims and module order locked with stakeholders.

1 brief
Illustrative photo of an ecommerce storefront

Layouts that convert

Modules sequenced for skim-and-decide buyers.

6 modules
Illustrative photo of marketplace commerce work

Approved and selling

Published with tracking on PDP conversion.

+14% CVR

Outcomes

Stores that cleared the plateau.

Illustrative photo of an analytics dashboard
Launch

Brand story live

A+ rolled across hero SKUs in two weeks.

+14% CVR
Illustrative photo of an ecommerce storefront
Refresh

Module rewrite

Comparison chart reduced returns questions.

−11% returns Q
Illustrative photo of marketplace commerce work
Scale

Template system

Reusable modules for seasonal launches.

3× faster

How we work

Audit → Operate → Scale.

  1. 01

    Brief

    Claims, audience, and module map.

  2. 02

    Design

    Layouts and copy drafted.

  3. 03

    Produce

    Assets built and QA'd.

  4. 04

    Publish

    Submit, approve, measure.

Next step

Let's build A+ that converts.

Share brand guidelines, hero SKUs, and claims — we'll map the module plan.

  • Brand guidelines
  • Hero SKU list
  • Must-claim benefits
info@takedigitalsolutions.com